E6K+Graph+Description_Wenye+Edward+Clark

Edward, Clark & One Year The single line graph displays sales volume of iPod during 2004 to 2008. Overall, there is an ascending trend in the iPod sales line. At the beginning of 2004, Apple sales about 1 millions iPods and the number jumps to approximately 10 millions in the middle of 2008. In this chart, there are three significant booming and peaks in December of 2005, 2006 and 2007. The largest amount of iPod sales occurs in December of 2007. After every dramatic soaring, constant decreasing appears. All the three lowest iPod sales number occur in the middle of 2006, 2007 and 2008. Some possible reasons result in fluctuation about numbers of iPods sold. Initially, these sales peaks of iPod occurring almost the same period, around the Christmas, could be aroused by consumer purchasing habit and the newest generation introduced. In contrast, Apple launched a revolutionary handset, iPhone, result in the dramatic descent of sales volume of iPod in 2007.